Organizations’ concerns about customer satisfaction have always been very common. At the same time, the experience of the employees was in the background. In recent years, the new concept has gained more and more space in organizations: employee experience.
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This concept, which can be freely translated as an employee experience, is part of a people management strategy that aims to strengthen the links between the brand and its employees. With an understanding of human capital, an employee feels more welcome and this generates good results by retaining talent.
Want to learn how to implement the experience of employees in your business and achieve high productivity? So keep reading this article!
After all, what is employee experience?
The concept of employee experience is a HR strategy that works to attract employees. This is done mainly by harmonizing values and dialogue. Generally speaking, an employee’s experience is how he feels in the work environment and how the company transfers its values to everyday life.
This is the result of a maturing market that increasingly requires differentiation for companies to remain competitive. Improved management has shown organizations that employees are key resources for business efficiency. In particular, companies have begun to worry about taking measures that can attract their teams, attract and retain talent.
Therefore, understanding how experience is done among employees becomes fundamental to achieving this goal. Thus, the experience of employees develops a number of strategies that improve the routine of employees, with motivating management, a pleasant organizational environment, a career plan, benefits, etc.
Employees’ experience can be improved in several ways, as it will be, directly depends on the profile of your employees and the resources available. There are no models of success, only best practices that can be replicated and must be measured by an internal search that needs to be optimized.
Why worry about working with employees?
The function performed by each employee is directly responsible for the success of the organizations. That is, it is through the productivity of human capital that it is possible to achieve the set organizational goals. This requires the use of strategies to preserve talent, as well as to rely on practices to improve working conditions.
The importance of a supportive environment
A good organizational climate is the key to the success of companies of all sizes and niches. This is due to the fact that a good work environment will have a positive impact on the productivity of all employees through built relationships. In addition, this factor can directly affect the emotional health of employees.
Given the fact that an inconvenient and contradictory environment creates a very large stress load, it is natural that productivity in these conditions suffers from minor lows. Therefore, maintaining a favorable environment is a fundamental factor and should be the agenda of managers, because the climate of the working environment is the result of direct relations between employees and the company.
What are the benefits of working with employees?
In this sense, the experience of employees is responsible for attracting new talent and, as a result, for reducing turnover in the company. Thanks to this concept, many companies should even rethink their relationships with employees. Here’s a look at the key benefits of investing in employee experience.
Improves interpersonal relationships
Employee experience is a strategic process that aims to improve the professional’s perception of business in search of high productivity. To do this, it needs to align its values with employees and monitor that everyone is an example of what the company believes.
Thus, the brand creates strategies to harmonize expectations and transfer DNA to new employees. It stimulates dialogue and transparency.
Thus, employees tend to repeat these best practices, strengthen communication and improve personal drives. Communication is so important for productivity that 75% of employees believe teamwork and collaboration are very important.
Promotes the employer’s brand
The concept of employer branding is increasingly strengthened and goes along with the employee’s experience. The employer’s brand is part of the transition to strategic HR. This applies to the actions that the organization takes to strengthen its image as a good place to work.
Thus, it becomes more competitive, as it attracts the best talent in the market. Professionals will want to be part of your business and will be looking for application in your selection processes.
With social networks, brand management has surpassed the moment of conversion of sales and, today, corresponds to all its relations with society. The brand should practice what it says, regardless of the interface.
Reduces staff turnover and absenteeism
When you strengthen your business culture through communication and transparency, the rate of staff turnover and absence decreases. Fifty per cent of enterprises that have effective communication are more likely to have lower turnover. Your company earns in many points, supporting professionals who already have experience of your company.
Creates a favorable corporate climate
By improving interpersonal relationships, developing leaders to know how to deal with different types of behavioral profiles, and realizing benefits for your employees, your business is building an increasingly favorable corporate climate. It is important to stimulate dialogue and show your employees that their feedback has worked. One tip is to do eNPS research with employees and use People Analytics as an indicator.
Reduces human resources costs
For a long time, the human resources department was seen with the area of expenditure. However, with increased human resources management, this sector becomes important for business and becomes strategic positioning. Thus, the reduction in human resources is already a reality.
By reducing turnover, the company automatically invests less in new selection processes, reducing its termination costs and on-board training. That is, it operates directly in the intellectual management of the cost of entry and stop work.
How do you realize the experience of employees in your business?
To improve the daily lives of your employees, you first need to know the basic needs of each of them. It is worth remembering that everyone feels motivated by different values, but some points have a common interest. You can, for example, divide your employees into groups and work on the experience of each of these units in different ways.
1. Invest in people’s analytics
The first step in practice is to find an understanding of employees. To do this, recognize the differences of each of them and make a complete analysis of all the benefits that each employee offers for the company’s results. After this survey, invest in different motivation strategies based on the interests identified in each group.
To do this, you need to build on the data. Only with accurate analysis can you implement intelligent strategies to optimize your employee experience. Also an ally of internal communication and employer branding, People Analytics is a tool that may not be lacking in your strategic HR.
2. Draw a journey
Did you know what the cycle of your business is employees? How this is done in a customer experience when we think of employee experience is important to develop an employee’s journey. It can identify gaps and opportunities for improvement. After all, it’s an exercise in mapping the lives of professionals in your company.
It is interesting to use this strategy in practice, as it can be used to combat high turnover and find ways to attract talent from the market. Improving the recruitment and selection process on board and further promoting more active participation is the result of proper travel mapping.
3. Meritocracy practice
The experience of employees works primarily to encourage employees through positive experiences. Therefore, employees should feel satisfied in the activities performed and appreciation while being challenged and incited to grow. Meritocracy is the best way to achieve this goal. Always take the commitment of your leaders. One way to do this is by gamification.
4. Investing in benefits
The service of specialists in the company should be worked out on something other than the salary paid at the end of each month. Generation Y and companies that provide a better quality of life. Working in the home office, working deand flexible benefits are examples of how to better add value to an employee’s experience.
In addition, it is worth noting that the management that transfers responsibilities to employees is a great ally in the motivational process. This encourages the development of working groups as they gain more trust and autonomy. Therefore, adding the experience of employees to the organizational culture should go beyond the happy hour – it should effectively generate personal and professional growth.
How can hr software help in this process?
With technology, you can fight the bureaucracy of processes and make your HR all the more strategic. By combining this technology with humanization in the department, Convenia’s HR software provides the following improvements in employee experience:
- Leave balance consultation and software planning request
- Online receipt for a hole
- Updating registration information
- Storage of documents
- Visualizing benefits and discounts
- Stitch mirror accompaniment;
- channel via chat with HR.
Improving the experience of employees in the company is crucial to their motivation. A satisfied employee positively interferes with the work of his colleagues, as well as in the results of the organization. So use the experience of your employees to analyze how your employees feel and look for improvements that can really affect the day-to-day lives of your teams.
To start a revolution in the experience of employees in your company, try our tool for free for 7 days!
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